I merge Yelp and Livestream. Yelp is an online
business directory founded in 2004 with social networking capabilities and user
reviews. Yelp had an average of approximately 86 million monthly unique
visitors in Q4 2012 (Yelp, 2013).
You can access Yelp via the web or apps
available on through iPhone, Android, and BlackBerry. Livestream connects
people and live events. More than 30 million viewers each month watch thousands
of live events (Livestream, 2013). Livestream is available via the web or apps available through iPhone,
Android, and Blackberry.
The new social media platform would be called Voyeur. The convergence of these two mediums would allow consumers
to view “real time” streaming video footage of various establishments (i.e.,
restaurants, clubs, bars, grocery stores, shopping malls, etc, before
venturing out which would allow them the opportunity to arrive at the optimum
time.
There is nothing worse than arriving at your favorite
restaurant only to find a line out the door and an hour and half wait; you need
to go to the grocery store, but you want to go when it’s not congested and the
lines are short; it’s a special night,
you and your friends are planning a night out but you want to make sure the
club or bar you select is “happening” this new technology would provide all the
normal information Yelp provides (contact information, reviews, ratings, photos,
and suggestions - i.e., don’t sit at table #23, there is a constant draft;
table #33 has the best view; ask for Sarah’s section, she is fun and knows how
to pair your food with a great wine, etc.) You would also have the ability (during
operating hours) to view “real time” video footage inside any establishment
before you leave home or while in transit.
Source
Livestream. (2013, February 6). Retrieved from http://new.livestream.com/about/us
Yelp. (2013, February 6). Retrieved from
http://www.yelp.com/about
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